Local Business Tracking provides insight that is useful across many industries and business types. Below are some ways professionals are already using Local Falcon.
Benchmark local SEO goals for digital marketing clients with Local Falcon's rank-tracking tools.
Monitor competitor rankings and capture a larger Share of Local Voice in existing territories; assess opportunities in new territories by initiating a scan from anywhere.
Stay up-to-date on your Share of Local Voice and keep your small or medium business on top.
Local Falcon is the original multipoint local rank tracker to monitor the coverage area strength of a Google Business Profile. The reporting is unique, powerful and easy to understand; but the data visualizations are just incredible.
Questions about features? Check out these FAQ's for answers to the most common questions.
Can I scan my competitors' listings?
Can Local Falcon scan multi-location businesses at the same time?
Do I have to always center the scan at my business location?
What is Local Falcon's Suggested Keywords feature?
Local Falcon's Suggested Keywords feature provides relevant keyword suggestions for Map Scans. These suggestions are based on terms consumers use to find your business on Google. This feature also shows you the estimated monthly impressions your business is getting for those terms. You'll also receive additional AI-generated keywords thanks to Falcon AI, as well as suggestions based on the businesses currently suggested GBP categories.
Where can I find Suggested Keywords in Local Falcon?
Can I run a Local Falcon Map Scan using multiple Suggested Keywords?
Do I have to connect a Google Business Profile account to use Local Falcon's Suggested Keywords feature?
If you want to receive suggested keywords based on actual search terms and their volume of impressions, you must connect the Google Business Profile account you use to manage your business listing(s). If you don't, you will you will still receive AI-generated suggestions as well as suggestions based on your business locations' current Google Business Profile categories.
What does Local Falcon's Sales Enablement Tool do?
Local Falcon's Sales Enablement Tool finds and populates sales lead lists (in CSV files) with local ranking data and additional information pulled from the Google Business Profiles of sales leads. This enrichment provides the ability to outreach to prospective clients with personalized local ranking information.
Who is the Sales Enablement Tool for?
What are Location Groups used for?
Location Groups allow you to create groups of business locations that you plan to run scans using the same Scan Settings for. When setting up Campaigns and other types of scans, you can then simply select a Location Group instead of manually adding each business location.
Location Groups also make it easier to filter reports, as you can choose to filter by group in order to only view reports for certain sets or subsets of business locations.