A Historical Record of Changes
Falcon Guard tracks modifications to a Google Business Profile and notifies you when it sees a change allowing you to quickly review and respond to updates. These changes are tracked over time so you can use the information for auditing, troubleshooting, and understanding the evolution of your business's online presence.
Tracked Metrics
Falcon Guard tracks the fields critical to your Google Business Profile that impact your local search visibility and customer interactions. Some of the fields include:
- Place ID
- Google FID
- Google CID
- Store Code
- Star Rating
- Latitude / Longitude
- Business Description
- Review Count
- Primary Category
- Secondary Categories
- Business Name
- Address
- Phone Number
- Website URL
- Business Hours
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How much does Falcon Guard cost?
Falcon Guard Costs $0.10 cents per location each month (minimum of $1, which covers 10 locations).
How many listings can Falcon Guard monitor?
Falcon Guard can protect an unlimited number of locations. For just $1 per month, you can monitor up to 10 locations.
Can Falcon Guard monitor competitor listings?
Yes, Falcon Guard can also track changes made to competitor listings, giving you insights into any shifts in their profile that could impact your business in local search rankings. To monitor a competitor's listing, simply add the location to your Local Falcon account and activate the monitor in Falcon Guard settings.
What does Falcon Guard monitor on my Google Business Profile?
Falcon Guard monitors critical changes to your Google Business Profile, including edits to business name, address, phone number, website, business hours, categories, latitude, longitude, business description, star rating, review count, store code and Place ID. Monitoring these fields helps ensure you are alerted when any changes have been made to your listing.
How quickly will I be alerted by Falcon Guard if my listing is changed?
Falcon Guard provides near twice daily alerts when changes are detected. You'll be notified immediately via email and through the notifications section of your Local Falcon account, allowing you to decide whether to take action before the changes impact your business's visibility or reputation.
What types of changes to my Google Business Profile listing should I be concerned about?
While some changes come from legitimate sources like a coworker or even as a suggestion from Google, unauthorized edits such as moving your business's map pin miles away or altering your contact information can hurt your visibility and customer trust. Falcon Guard will alert you to all changes.
